Specific Attributes

Organisation: Reputed Jewellery Brand

Requirements:

• Proven working experience in digital marketing
• Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
• Experience in optimizing landing pages and user funnels
• Solid knowledge of website analytics tools

Responsibilities

• Analyze Old and New Marketing Campaigns ; design curated & Customised Campaigns Accordingly
• Promote Brand Vision - Our 4 Pillars
  • Develop New Strategies
  • Provide Excellent Customer Service & Training
  • Maintain Brand Ethics on All Social Media Platforms
  • Maintain consistency in branding

Digital Strategy of the Company

• Mobile (Newsletters)
  • Whatsapp
  • Viber
  • SMS (Sparrow SMS or others)
• Social (Ads/ Organic)
  • FB
  • Insta
  • Blogging
  • Youtube
  • Tiktok
• Website
  • Landing Pages
  • Pop-Ups
  • User-Experience
• Conversation Marketing
  • Influencers ; Brand Ambassadors
  • Collaborations
  • Reviews / Feedbacks
    • Client Diaries
    • Studio Diaries
  • Referrals / Word of Mouth
• E-mail
  • Newslette
    • Subscribe / unsubscibe
• CSR / CRM (International / Domestic & Local) Customer Service
  • Inbound * Outbound Marketing
  • Lead Generation
  • Conversion Planning
• SEO / SEM
  • In Top 3 Search Result

Experience

3 - 5 years or above experience in Digital Marketing

Education

Bachelors completed or above